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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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01791_Field_OMMC T19.txt
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1996-04-10
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649b
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14 lines
paradoxes are. Rosalie Coly pointed out in her
study of paradox that if you can explain a
paradox then it isn’t a paradox. Paradoxes are
self-explanatory and they’re difficult but you
either grasp it instantly or it’s not there. To say
the medium is the message is to collapse about a
half hour of study into about five or six words. It’s
very difficult, it’s a sort of gnomic utterance and
people aren’t accustomed to it. They don’t like
those.
That is they like to play around with it, the global
village for example is another. “Well, this global
village that you’re predicting is going to happen.” I